Reviewing Japanese KitKats Including Orange Chocolate, Whole Wheat, Milk Tea, & Rich Matcha


This snack review has a variety of Japanese KitKat flavors including Orange Chocolate, 50th Anniversary Whole Wheat Biscuit, Milk Tea, and Rich Matcha.

Japanese KitKats are produced by two different companies, Nestle and Hershey. Hershey covers the US while Nestle covers the rest. With that, interestingly, Nestle has a much more wide range of flavors, and even their texture and composition is a bit different as they are smaller, lighter, and more airy. Taste is also usually a lot less sweet. CNN has a good writeup of the dynamic of these two companies.


Orange Chocolate

Score: 7 / 10

Front package of Orange Chocolate Flavored Japanese KitKats.

Nice orangey, bold taste that doesn’t come across as artificial. There’s also a light milk chocolate flavor which compliments it nicely. These really remind me of Terry’s Orange Chocolate Balls!


50th Anniversary Whole Wheat Biscuit

Score: 5.5 / 10

Front package of 50th Anniversary Whole Wheat Biscuit Flavored Japanese KitKats.

This is so weird! There’s almost a graham cracker, biscuity taste but it’s just a little different. A creamy, milky biscuit maybe? Anyway, it’s decent and overall, lightly sweet.

Back package of 50th Anniversary Whole Wheat Biscuit Flavored Japanese KitKats.

Milk Tea

Score: 5.5 / 10

Front package of Milk Tea Flavored Japanese KitKats.

I expected more of a tea flavor but these instead are more of a sweetish, almost milky-like taste with just a tad of tea. I’m not even sure if I’d classify these as ‘milk tea’ necessarily. In all, something about it just tastes kind of off.


Rich Matcha

Score: 6.5 / 10

Front package of Rich Matcha Flavored Japanese KitKats.

A lightly sweet with an equally light bold matcha flavor. These might have been better with an addition of chocolate or another flavor to compliment that matcha.


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